All Work
Gourmet Retail & eCommerce
The Olive Wagon
A warm, product-led storefront for globally sourced oils, balsamics, and gourmet discovery.
Overview
The Olive Wagon brings premium extra-virgin olive oils, aged balsamic vinegars, and specialty foods to customers in Durham and online. Its digital presence pairs an artisan food story with a practical shopping experience built around taste, origin, and quality.
Services
- Web Design
- eCommerce
- Brand Storytelling
- Email Capture
The Challenge
A sensory retail experience had to translate to the screen while preserving the brand's emphasis on small producers, sustainable practices, and carefully sourced ingredients.
The Solution
We used culinary imagery, generous storytelling, a direct shop path, and a product gallery to create an inviting boutique experience. Shipping information, promotional messaging, and newsletter signup support repeat visits and online sales.
Results
01
Direct online shop path with a visible free-shipping offer
02
Origin and sourcing stories that reinforce product quality
03
Gallery and newsletter features that extend the in-store experience
Next project
XRTS